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Turning Data Insight To Actionable Information

Insightful & actionable information

insights

Our Services

Research & Marketing
direction

With our experience, we have significantly contributed to marketing strategy formulations within the research industry space and are known for provision of in-depth and quality insights for effective decision making

Social/Public Health
direction

We have been involved in social and public health studies that help to identify and inform the development and testing of intervention programs that supports healthy lifestyles, societal wellbeing through monitoring and evaluation research. We have experience that cut across the following among others:

  • Democracy & Governance Assessment
  • Health Communication Evaluation
  • Intervention Monitoring & Evaluation
  • Need Assessment
  • Process Evaluation
  • Service Quality Evaluation etc.

Turning Insight To Strategy...

Resmark Research & Strategy (Resmark) Limited is a response and strategic marketing research company that is positioned to provide marketing and strategic solutions to organisations.

Resmark Research is managed by people with over two decades of on the job experience that have contributed so much to brand marketing/manufacturing, health, social and educational industry segments of the research industry among others and are both individually and collectively reputed for provision of in-depth and quality, insightful, and actionable information for marketing decisions.


  • Simplicity: We believe in making complex processes simple and accessible
  • Expertise: Our team is dedicated to providing authoritative guidance and support
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Turning Data Insight To Strategy

  • Brand Health Audit (BHA)
  • Customer- Feedback, a Continuous Customer Satisfaction Measurement Study
  • Distribution Check Study
  • NPD (concept, product, package, Ad, etc. {Tests})
  • Billboard Compliance Check Audit
  • Marketing Activities Tracking (MAT)- Advert, Promo, Sponsorship
  • Market Segmentation/Profiling Study
  • Go To Market Study (GTM) Market Risk analysis Prior To Entry
  • Corporate & Brand Image Evaluation
  • Corporate Social Responsibility Impact Measurement
  • Habit, Usage & Attitude Study
  • Observation/Ethnography

Our approach to data gathering is rigorous, our independent quality control intervention program at every level of operation is borne out of our zeal for quality, an entrenched culture within the system.

Each research assignment is managed only by a senior partner who is responsible from the project conception, innovative analysis and final reporting

For over a decade, we have handled several studies of varying shades and dimensions…, we have learnt that a successful job depends on team work; so:

  • We Listen …
  • We Respect …
  • We Involve ……
  • No single individual (everybody is certainly capable)

operations

Our wide national field spread and array of field staff (about 400 across the 36 states of the federation including Abuja) gives us a plus in ensuring quick turn-around, real time.

We are readily available to commence any job in line with clients schedule immediately we are commissioned to carry out same.

We maintain operations touch-points across several countries in Africa through local field forces managed as regional hubs.

Design and analysis of all work are done in our head office in Nigeria.

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NATIONAL FIELD STAFF

Our wide national field spread and array of field staff (across the 36 states of the federation including Abuja) gives us a plus in ensuring quick turn-around.

Several Projects+

EXECUTED ACROSS SECTORS IN AFRICA

Resmark has offered services to organisations in Africa cutting across all the Africa sub regions such as West Africa, East Africa, South Africa and North Africa.

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